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Search Console & technical health

This is the one nobody sells you, because it’s invisible when it’s working. It’s also the reason some businesses quietly lose half their traffic for three months without ever knowing something broke.

Free, no contract, no sales pressure. In English or Spanish.

What technical health actually means

Before Google can rank a page it has to find it, fetch it, and understand it. Anything that interferes with those three steps costs you traffic regardless of how good your business is. A theme update that accidentally blocks crawling, a page that quietly starts returning an error, a site that takes seven seconds on a phone, a certificate that expired on a Saturday — every one of these is common, and every one is invisible from the outside.

Google Search Console is the free tool that reports most of this, and it sits unopened in the accounts of most small businesses. Technical health is simply someone competent watching it, understanding what the warnings mean, and fixing things while they’re small.

What we do

Set up and actually read Search Console

Properly configured, with the sitemap submitted and alerts going somewhere a human sees them. Free, essential, and almost universally ignored.

Watch indexing

Which of your pages Google has, which it’s refusing, and why. A page that isn’t indexed cannot rank, and the reason is usually something small and fixable.

Fix speed where it counts

Particularly on phones, where most of your customers are and where a slow page loses them before it finishes loading. We fix what moves the needle, not what makes a score look pretty.

Find broken things

Dead links, missing images, pages returning errors, redirect chains. The unglamorous list that accumulates on every site that’s been alive for more than a year.

Keep the security basics right

Certificate valid and not about to expire, one canonical version of your domain, no mixed content warnings scaring visitors off.

Tell you when something breaks

This is the real product. Not a report you file away — a message saying your contact form has been silently failing since Tuesday.

What you get out of it

Problems caught in days, not quarters

The expensive version of every issue on this page is the one nobody noticed for three months.

Everything else works better

Ads and SEO both depend on pages that load and work. Fixing the foundation lifts every pound you spend on top of it.

Fewer lost visitors

People leave slow sites. Speed improvements pay you in customers who stayed, which is why it’s worth doing even ignoring Google.

You find out before your customers do

Nobody wants to learn their site has been down since yesterday from someone who tried to book and couldn’t.

How long it takes

The initial cleanup is usually a few weeks, and some of it shows immediately — a page that wasn’t indexed can appear within days of the fix. After that it’s ongoing monitoring, which is the point. This isn’t a project that finishes; sites break continuously, and the value is in someone noticing early.

Is this right for you?

A good fit if

  • You have a website you depend on for enquiries
  • Nobody currently looks at Search Console
  • Your site is more than a year old, or gets updated by several people
  • You’re spending on SEO or ads and want the foundation solid

Probably not if

  • You have no website yet — start with web design
  • Your site is brand new, tiny and already monitored
  • You want a one-off fix with no ongoing monitoring (we’ll still do it, it’s just not where the value is)

FAQ

Isn’t Search Console free?

Completely free, and you should have it whether or not you work with us. What you’re paying for is someone who reads it every week and knows which warnings are urgent and which are noise. The tool reports; it doesn’t fix.

My site seems fine. Is there anything to find?

Usually, yes — that’s the nature of it. The audit is free, so it costs you nothing to find out. If we look and everything is genuinely healthy, we’ll tell you that and you’ll have lost nothing.

Will you need access to my website?

Yes, to fix things — and it stays your hosting, your domain, your accounts, with our access added rather than ownership transferred. You can revoke it at any time.

Related services

Not sure if this is what you need?

That’s what the free audit is for. Tell us about your business and we’ll tell you honestly which of these would move the needle first — and which you can ignore for now.

Get my free audit